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11:57

Google's new paywall alternative for web publishers: Customer Survey

AdWeek :: Google has long been accused of being a content stealer and/or a value destroyer in certain publishing circles. Mark Cuban, the outspoken head of HD Network and the Dallas Mavericks, has referred to Google derisively as a “vampire,” going as far as urging newspapers and their brethren to block Google from linking to their sites. But as it turns out, Google really wants to save the digital publishing business. In fact, the search behemoth today will roll out a new product aimed at helping struggling traditional and digital publishers to make money on their Web content. The new product, Google Customer Surveys.

Continue to read Mike Shields, www.adweek.com

Tags: Google Paywall

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