Tumblelog by Soup.io
Newer posts are loading.
You are at the newest post.
Click here to check if anything new just came in.
11:31

Is the New York Times making paywalls pay? Digital advertising is struggling, even for a major brand

Guardian :: The New York Times company's latest quarterly numbers contain a rich trove of data regarding the health of the digital news industry. Today, we'll focus on the transition from traditional advertising to paywall strategies being implemented across the world. Paywalls appear as a credible way to offset – alas too partially – the declining revenue from print operations.

The highlights and trends - Frédéric Filloux, www.guardian.co.uk

Don't be the product, buy the product!

Schweinderl