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05:01

TubeMogul in Pact with Brightcove for Analytics Services

TubeMogul, the Emeryville-based video syndication and analytics company, has entered into a agreement with Brightcove to provide analytics tools to the big Boston-area video services company.

Analytics around Web video usage has become essential to many publishers and advertisers. 

TubeMogul's New Cost-Per-View Product

Last month in San Jose we spoke with Brett Wilson, TubeMogul's CEO and co-founder.  He told us about a new company initiative, a "cost-per-view' product for publishers and marketers seeking to reach targeted online audiences.

The company has signed on several major advertising agencies for the new service.

This new product will also be available through the new Brightcove alliance, Brett told me.

Andy Plesser, Executive Producer

Disclaimer:  Beet.TV uses TubeMogul to syndicate our videos to 15 different sites with the click of a mouse.  This is a free service which we find quite useful. 

Brightcove is a sponsor of Beet.TV

Don't be the product, buy the product!

Schweinderl