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June 17 2011

06:08

Guardian's digital-first is in fact a "no-choice" strategy: out of cash in 3-5 years?

The Telegraph :: GNM's "Digital-first" is more precisely a strategy to cut costs. Guardian News and Media (GNM) is to axe dozens of staff after it revealed it lost £33m (€37.6m) in the last financial year. The company, which is owned by Guardian Media Group and backed by charitable foundation The Scott Trust, plans to make £25m (€28.5m) of savings over the next five years and to prioritise digital over print.

GMG declined to put a figure on the number of jobs set to go in the next wave of redundancies but it is thought it could be as high as 175. Chief executive Andrew Miller told staff in a series of briefings yesterday that the group could run out of cash in three to five years unless it underwent a "major transformation".

Continue to read www.telegraph.co.uk

June 01 2010

08:33

Communicate.ae: Digital experiments at the Guardian – successes and failures

From earlier last month this Q&A with Mark Finney, head of client sales at Guardian News & Media, in which Finney explains some of the digital ‘experiments’ that have worked for the group and some that haven’t:

Guardian 24 allowed you to download stories scraped from our sites automatically over a number of different areas, and print them as a PDF. It was our way of trying to enter the London free newspaper market but get our readers to pay for the paper and the ink and not have to pay for distribution. It was an interesting thing to do, but it didn’t really work. Not many people did it.

Finney says the Guardian’s iPhone app experiment is paying off: “£250,000 is not going to change the face of newspapers, but it’s 100,000 people who have chosen to pay for an optimised version of my content.”

And on paywalls and registration models for Guardian.co.uk:

[Y]ou could pay for an ad-free version. It was a long time ago that we binned it. It was about £25 to £30 per year. We got something in the order of 2,000 or 3,000 people who did it. Only 2,000 or 3,000 people a year were prepared to pay £25 or £30 for an ad-free version of the Guardian, proving how little resistance to advertising there is.

Full post at this link…

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November 12 2009

10:48

UPDATE: Guardian to cut 100 jobs; GNM running at £100,000-a-day loss

Following news that the Observer is to cut sections and drop monthly supplements, there were reports yesterday of more than 100 job cuts at owners Guardian News & Media.

The cuts will be made to offset losses as GNM is currently running at a loss of £100,000 a day, according to Brand Republic, and were announced following a strategic review of the group’s papers.

A voluntary redundancy scheme has been introduced and cuts will affect staff across commerical and editorial departments.

The Guardian’s print technology supplement, published on a Thursday, will also be cut and moved online-only, as part of the changes.

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November 09 2009

10:12

November 06 2009

16:07

David Cameron to give Hugo Young lecture

Conservative leader David Cameron is to give the sixth annual Hugo Young memorial lecture on Tuesday 10 November, the Scott Trust has announced.

The lecture remembers the late Hugo Young, the Guardian’s senior political commentator and former chairman of the Scott Trust, who died in 2003. Last year Young’s papers were published in a book, extracts of which appeared on the Guardian. ‘His columns were like icebergs. Readers saw a sunlit tip of crystal argument. They may have guessed, but they never truly knew or saw, what lay beneath,’ wrote the Guardian editor Alan Rusbridger, in its foreword.

Last year’s lecture was given by Peter Mandelson and previous speakers include Gordon Brown and Jose Manuel Barroso.

“Hugo was one of the most brilliant and cherished journalists of his generation. We are delighted that the memorial lecture continues to be successful and to remind us of his enduring legacy,” said Liz Forgan, chair of the Scott Trust, in a release.

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10:41

paidContent.org: GNM laying off six US employees

PaidContent (owned by Guardian News & Media) reports that Guardian America is laying off six ‘production/edit’ employees: “Most of them are in Guardian’s Washington DC office, and have been given three months notice. None of the U.S. correspondents are affected by this move.”

Last month paidContent reported GNM was to axe GuardianAmerica.com.

Full post at this link…

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