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July 16 2011

16:20

How Harry Potter's mother, J.K. Rowling's self-publishing disrupts the publishing industry

GigaOM :: Despite the obvious demand, Harry Potter author J.K. Rowling has adamantly refused to offer electronic versions of her phenomenally popular series for young adults — until now. As part of Thursday’s launch of an interactive website called Pottermore, the billionaire writer also announced that e-book versions of the novels will be available directly through the site for all major platforms. In one fell swoop, Rowling has cut both her publishers and booksellers such as Amazon out of the picture. Not everyone has that kind of power, of course, but Rowling’s move shows how the playing field in publishing continues to be disrupted.

Rowling's Pottermore Website will offer extra content that she has written about the characters in the books, which have sold an estimated 450 million copies.

Continue to read Mathew Ingram, gigaom.com

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