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March 29 2012

16:39

What’s new is old is new again…

I remember when CNN started up in the 70s. Friend of mine (a camerawoman) came up to me one day and said, “There’s this guy from CNN who said he’d make me a star!” She was smiling and I laughed. A cameraman a star? Seemed like a podunk idea…going nowhere fast. But THAT sure didn’t happen. CNN went on to become a worldwide organization.

Well what’s old is new again. Michael Rosenblum, the alleged “father of videojournalism”, is starting up a new network. (I say “alleged” in a friendly spirit…although he didn’t create the role or coin the term, he has most definitely promoted the concept.)

Here’s what’s out: it look as if this dream of his will be based in Nashville, where he is looking for staff. It appears contributors will be based on the VJ model. Beyond that…well we all get to wait together. Been having fun speculating with friends about where this is headed (and where it might head), and while ideas about, real facts are kind of hard to nail down.

What I will say is, I hope it breathes some fresh air into a career that is sadly lacking at times. While there are some truly great cameramen and VJs out there and some stations and organizations that truly support them, they are in the minority. If Rosenblum is willing to pay a living wage to get the best, I wish him and his cause the best. If he is willing to support quality and ethical storytelling, go for it! There is a need for something beyond the bland flash that passes for news and visual storytelling today…dare we hope this is it?

(Transparency: along with probably thousands of others, I’ve tossed my resume into the pile headed Rosenblum’s way. With caveats of course. He has his standards and may reject me. Ditto my side re my requirements. Being retired does have its perks.)


July 29 2010

19:12

July 09 2010

10:39

The Journalism Firm: What journalists have to learn from lawyers

Responding to ongoing discussion of the idea of journalists as entrepreneurs, videojournalism pioneer Michael Rosenblum suggests a new model for independent journalists going forward – the law firm:

Lawyers, (while it is true some become employees), tend to organise themselves in partnerships in which they pool their skills and their business.

A law firm hires its talents out to many clients.  A Journalism Firm (to craft an interesting idea) would do the same. A partnership of journalists would contract with various magazines, newspapers, television stations and websites to offer content, as a law firm offers work. In this way, they would also be insulated from the predictable disaster if one newspaper or one magazine went under.

The Journalism Firm would be a partnership, and as a good law firm combines the high paying M&A with the lower paying family practice, so too could a Journalism Firm combine the low paying investigative journalism with the high paying Public Relations. Don’t cringe. Many of our grads go into PR and can make a fortune. It’s the same skill set.

Full post on Rosenblum TV at this link…Similar Posts:



April 12 2010

07:13

December 04 2009

09:58

Michael Rosenblum: ‘Local TV news is already dead’

“Local TV news is already dead – they don’t know it,” US-based online video pioneer Michael Rosenblum tells LocalNewser. Local news is the General Motors of the media industry, he continues.

“The change that’s required for them to survive is essentially that they have to burn the place to the ground.”

LocalNewser: Michael Rosenblum on the Death of Local News on Vimeo on Vimeo

(Hat-tip: Gentleman Ranters)

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