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August 18 2010




INNOVATION will be again partner with the International Newsmedia Marketing Association (INMA) organizing the second World Tablet Summit.

The first was in Oxford (UK) with the Reuters Institute for the Study of Journalism, and the next will be in Cambridge (USA) under the auspices of the Nieman Foundation.

Oxford was sold out, so plan early (December 2-3, 2010) and register now (before October 22 you will have lower fees).

The Charles hotel in Cambridge is just across the Harvard University main gate.

The opening reception will beat the Harvard University Faculty Club.

What to expect:

• An international audience with media executives from more countries than ever.

• Best practices and succesful cases.

• From iPad to iPay

• What works, what not.

• The leading industry providers.

• No lectures.

• No bullshit.

And remember that an “Extracting New Value from Content” seminar, on December 2, opens the INMA Transformation of News Summit by identifying and benchmarking new content models that generate new revenue from consumers.

The seminar will look at the latest developments in content, paid models, and extracting more consumer revenue.

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