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March 19 2010

15:00

This Week in Review: Loads of SXSW ideas, Pew’s state of the news, and a dire picture of local TV news

[Every Friday, Mark Coddington sums up the week’s top stories about the future of news and the debates that grew up around them. —Josh]

A raft of ideas at SXSW: The center of the journalism-and-tech world this week has been Austin, Texas, site of the annual conference South by Southwest. The part we’re most concerned about — SXSW Interactive — ran from last Friday to Tuesday. The New York Times’ David Carr gives us a good feel for the atmosphere, and Poynter’s Steve Myers asked 15 journalists what they took away from SXSW, and it makes for a good roundup. A handful of sessions there grabbed the attention of a lot of the journalism thinkers on the web, and I’ll try to take you on a semi-quick tour:

— We saw some conversation last week leading up to Matt Thompson’s panel on “The Future of Context,” and that discussion continued throughout this week. We had some great description of the session, between Steve Myers’ live blog and Elise Hu’s more narrative summary. As Hu explains, Thompson and his fellow panelists, NYU prof Jay Rosen and Apture founder Tristan Harris, looked at why much of our news lacks context, why our way of producing news doesn’t make sense (we’re still working with old values in a new ecosystem), and how we go about adding context to a largely episodic news system.

Michele McLellan of the Knight Digital Media Center echoes the panelists’ concerns, and Lehigh prof Jeremy Littau pushes the concept further, connecting it with social gaming. Littau doesn’t buy the idea that Americans don’t have time for news, since they obviously have plenty of time for games that center on collecting things, like Facebook’s Farmville. He’d like to see news organizations try to provide that missing context in a game environment, with the gamer’s choices informed by “blasts of information, ideally pulled from well reported news stories, that the user can actually apply to the situation in a way that increases both recall and understanding.”

— NYU’s web culture guru, Clay Shirky, gave a lecture on the value that can be squeezed out of public sharing. Matt Thompson has a wonderful live blog of the hourlong session, and Liz Gannes of GigaOM has a solid summary, complete with a few of the made-for-Twitter soundbites Shirky has a knack for, like “Abundance breaks more things than scarcity does,” and “Institutions will try to preserve the problem to which they are the solution.”

Once again, Jeremy Littau pulls Shirky’s ideas together and hones in on their implications for journalism in a thoughtful post, concluding that while the future of journalism is bright, its traditional players are clueless. “I just don’t see a future for them when they’re trying to protect information as a scarce commodity,” he writes. “The scarcity, in truth, is in media companies trying to create civic goods via user sharing.”

danah boyd, who studies social media and youth culture for Microsoft Research, gave a well-received talk on privacy and publicity online. It doesn’t have much to do directly with journalism, but it’s a brilliant, insightful glimpse into how web culture works. Here’s a rough crib of the talk from boyd, and a summary from TechCrunch. There’s a bunch of cool nuggets in there, like boyd’s description of the “inversion of defaults” in privacy and publicity online. Historically, conversations were private by default and public by effort, but conversations online have become public by default and private by effort.

— One of the big journalism-related stories from SXSW has been AOL and Seed’s efforts to employ a not-so-small army of freelancers to cover each of the 2,000 or so bands at the festival. The Daily Beast has the best summary of the project and its goals, and TechCrunch talks about it with former New York Times writer Saul Hansell, who’s directing the effort. Silicon Alley Insider noted midweek that they wouldn’t reach the goal of 2,000 interviews.

One of the big questions about AOL and Seed’s effort is whether they’re simply creating another kind of “content mill” that many corners of the web have been decrying over the past few months. Music writer Leor Galil criticized it as crass, complaining of the poor quality of some of the interviews: “AOL is shelling out cash and providing great space for potentially terrible content.” David Cohn of Spot.Us compared AOL to the most notorious content farm, Demand Media, concluding that journalists shouldn’t be worried about them exploiting writers, but should be worried about their threat to the journalism industry as a whole.

— One other session worth noting: “Cult of the Amateur” author and digital dystopian Andrew Keen gave a sobering talk called “Is Innovation Fair?” As Fast Company’s Francine Hardaway aptly summarized, he pointed to the downsides of our technological advances and argued that if SXSW is a gathering of the winners in the cultural shift, we have to remember that there are losers, too.

Pew’s paywall findings: The Pew Research Center’s Project for Excellence in Journalism released its annual “State of the News Media” study, and it’s a smorgasbord of statistics about every major area of journalism, from print to TV to the web. A summary of summaries: The study’s six major emerging trends (expanded on by Poynter’s Bill Mitchell), some of its key statistical findings, and the Columbia Journalism Review’s seven eye-popping statistics from the study.

The biggest headline for most people was the study’s finding that only seven percent of the Americans who get their news online say they’d spring for a favorite news source’s content if it went behind a paywall. (The AP writeup has a few more statistics and some analysis about online loyalty and advertising.) Jeff Jarvis, a longtime paywall opponent, wondered why newspapers are spending so much time on the paywall issue instead of their “dreadful” engagement and loyalty online. Former WSJer Jason Fry breaks down the study to conclude that the basic unit of online journalism is not the site but the article — thus undermining the primary mindset behind the paywall.

Poynter’s Rick Edmonds, who writes the study’s section on newspapers each year, said he’s done with dead-and-dying as an industry theme. Instead, he said, the problem with most newspapers is that they are becoming insubstantial, shells of their former selves. “They lack the heft to be thrown up the front porch or to satisfy those readers still willing to pay for a good print newspaper.” Editor & Publisher pulled some of the more depressing statistics from Edmonds’ chapter. Yet Lee Rainie, who co-authored the study’s section on online economics, said he was still optimistic about journalism’s future.

A bleak look at local TV news: Another fascinating journalism study was released late last week by USC researchers that found disappointing, though not necessarily surprising, trends in Los Angeles local TV news: Crime, sports, weather and teasers dominate, with very little time for business and government. USC’s press release has some highlights, and co-author Martin Kaplan offers a quick, pointed video overview of the report, concluding with a barb about wants and needs: “I want ice cream. I need a well-balanced meal. Apparently the people of Los Angeles want 22 seconds about their local government. Maybe if they got more than that, they’d want more than that.”

FCC Commissioner Michael Copps was “flat-out alarmed” by the study and vowed some vague form of action. Jay Rosen was ruthless in his criticism on Twitter, and Los Angeles Times critic James Rainey used the study as the basis for a particularly well-written evisceration of local TV news. Rainey had the most promising suggestion, proposing that a cash-strapped TV station find a newspaper, nonprofit or j-school interested in partnering with it to build an audience around more substantive, in-depth TV news.

The iPad, magazines and advertising: As we expected, lots and lots of people have been ordering iPads since they went on sale — 50,000 in the first two hours and 152,000 in three days, according to estimates. We’re also continuing to get word of news organizations’ and publishers’ plans for apps; this week we heard that the AP will have an app when the iPad rolls out next month, and saw a nifty interactive feature for the digital Viv Mag. (The Guardian has a roundup of other video iPad demos that have come out so far.)

SXSW also had at least three sessions focusing on media companies and the iPad: 1) One on the iPad and the magazine industry focused largely on advertising — here’s a DigitalBeat summary and deeper thoughts by Reuters’ Felix Salmon on why advertising on the iPad could be more immersive and valuable than in print; 2) Another focusing on the iPad and Wired magazine, with Salmon opining on why the iPad is a step backwards in the open-web world; 3) And a third on iPad consumption habits and their effects on various industries.

Reading roundup: One ongoing discussion, two pieces of news and one smart analysis:

The conversation sparked by Netscape co-founder Marc Andreesen’s advice for newspapers to forget the printed paper and go all-in with online news continued this week, with Frederic Filloux noting that “there are alternatives to envisioning the transformation of the print media as only a choice between euthanizing the paper product or putting it on life support.” Steve Yelvington looked at setting up separate print and online divisions (been there, done that, he says), Tim Kastelle spun Andreesen and Google’s Hal Varian off into more thoughtful suggestions for newspapers, and Dorian Benkoil took the opportunity to marvel at how much things have changed for the better.

The first piece of news was Twitter’s launch at SXSW of @anywhere, a simple program that allows other sites to implement some of Twitter’s features. TechCrunch gave a quick overview of what it could do, CNET’s Caroline McCarthy looked at its targeting of Facebook Connect, and GigaOM’s Mathew Ingram was unimpressed.

Second, ABC News execs revealed that they’re planning on putting up an online paywall by this summer. The Guardian and paidContent have detailed interviews with ABC News digital chief Paul Slavin.

And finally, newspaper vet Alan Mutter examines the often-heard assertion that small newspapers are weathering the industry’s storm better than their larger counterparts. He nails all the major issues at play for small papers, both the pluses (lack of competition and broadband access, loyal readership) and the minuses (rapidly aging population, some local economies lacking diversity). He ultimately advises small papers to ensure their future success by innovating in order to become indispensable to their communities: “To the degree publishers emphasize short-term profits over long-term engagement, they will damage their franchises — and open the way to low-cost online competitors.”

March 15 2010

02:28

The best of South by Southwest (SXSW)

Interesting ideas coming out of South by Southwest (SXSW). Here are a few  good summaries:

The 5 Cs of Chinese Innovation: Copy an idea, combine two things, compete and differentiate, which leads to innovation. Because you can’t do everything, the constraints foster innovation, even new business models.

Highlights from Online News of Tomorrow: Great summaries from Lost Remote’s Mark Briggs and Steve Saffron.

SXSW Panel Discusses Impact of iPad on Media Consumption, Production: “We’re hoping you can lean back with this thing, curl up on the couch and take it into the bathroom and read it,” said Bill Jensen of Village Voice Media.

VIDEO: Pete Cashmore, founder of Mashable at SXSW: At South by Southwest, Mashable Founder Pete Cashmore said that “curation is journalism.”

CNN, MTV, Mashable and Facebook Discuss How Crowdsourcing Is Affecting Reporting: Facebook’s Zuckerberg said she sees crowdsourcing in two ways: ideation and distribution. She gave the example of actress Betty White being asked to hostSaturday Night Live due almost completely to efforts on Facebook. Getting her on the show is “ideation,” while the “distribution” is people reacting to the decision and the show online.

Douglas Rushkoff’s 10 Commands for a Digital Age: Contact is king (not content). Remember the humans. “Social marketing is an oxymoron.”

Clay Shirky: We love sharing information, says Shirky. He’s not talking about generations, he’s talking about monkeys. A fundamental evolutionary development of human nature is that we really like sharing – “It’s not something we’re biased to do, it’s something we’re biased to like.”

Snark by Snarkwest: More amazing panel summaries from Matt Thompson

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March 12 2010

15:00

This Week in Review: Plagiarism and the link, location and context at SXSW, and advice for newspapers

[Every Friday, Mark Coddington sums up the week’s top stories about the future of news and the debates that grew up around them. —Josh]

The Times, plagiarism and the link: A few weeks ago, the resignations of two journalists from The Daily Beast and The New York Times accused of plagiarism had us talking about how the culture of the web affects that age-old journalistic sin. That discussion was revived this week by the Times’ public editor, Clark Hoyt, whose postmortem on the Zachery Kouwe scandal appeared Sunday. Hoyt concluded that the Times “owes readers a full accounting” of how Kouwe’s plagiarism occurred, and he also called out DealBook, the Times’ business blog for which Kouwe wrote, questioning its hyper-competitive nature and saying it needs more oversight. (In an accompanying blog post, Hoyt also said the Times needs to look closer at implementing plagiarism prevention software.)

Reuters’ Felix Salmon challenged Hoyt’s assertion, saying that the Times’ problem was not that its ethics were too steeped in the ethos of the blogosphere, but that they aren’t bloggy enough. Channeling CUNY prof Jeff Jarvis’ catchphrase “Do what you do best and link to the rest,” Salmon chastised Kouwe and other Times bloggers for rewriting stories that other online news organizations beat them to, rather than simply linking to them. “The problem, here, is that the bloggers at places like the NYT and the WSJ are print reporters, and aren’t really bloggers at heart,” Salmon wrote.

Michael Roston made a similar argument at True/Slant the first time this came up, and ex-newspaperman Mathew Ingram strode to Salmon’s defense this time with an eloquent defense of the link. It’s not just a practice for geeky insiders, he argues; it’s “a fundamental aspect of writing for the web.” (Also at True/Slant, Paul Smalera made a similar Jarvis-esque argument.) In a lengthy Twitter exchange with Salmon, Times editor Patrick LaForge countered that the Times does link more than most newspapers, and Kouwe was an exception.

Jason Fry, a former blogger for the Wall Street Journal, agreed with Ingram and Smalera, but theorizes that the Times’ linking problem is not so much a refusal to play by the web’s rules as “an unthinking perpetuation of print values that are past their sell-by date.” Those values, he says, are scoops, which, as he argued further in a more sports-centric column, readers on the web just don’t care about as much as they used to.

Location prepares for liftoff: The massive music/tech gathering South By Southwest (or, in webspeak, SXSW) starts today in Austin, Texas, so I’m sure you’ll see a lot of ideas making their way from Austin to next week’s review. If early predictions are any indication, one of the ideas we’ll be talking about is geolocation — services like Foursquare and Gowalla that use your mobile device to give and broadcast location-specific information to and about you. In anticipation of this geolocation hype, CNET has given us a pre-SXSW primer on location-based services.

Facebook jump-started the location buzz by apparently leaking word to The New York Times that it’s going to unveil a new location-based feature next month. Silicon Alley Insider does a quick pro-and-con rundown of the major location platforms, and ReadWriteWeb wonders whether Facebook’s typically privacy-guarding users will go for this.

The major implication of this development for news organizations, I think, is the fact that Facebook’s jump onto the location train is going to send it hurtling forward far, far faster than it’s been going. Within as little as a year, location could go from the domain of early-adopting smartphone addicts to being a mainstream staple of social media, similar to the boom that Facebook itself saw once it was opened beyond college campuses. That means news organizations have to be there, too, developing location-based methods of delivering news and information. We’ve known for a while that this was coming; now we know it’s close.

The future of context: South By Southwest also includes bunches of fascinating tech/media/journalism panels, and one of them that’s given us a sneak preview is Monday’s panel called “The Future of Context.” Two of the panelists, former web reporter and editor Matt Thompson and NYU professor Jay Rosen, have published versions of their opening statements online, and both pieces are great food for thought. Thompson’s is a must-read: He describes the difference between day-to-day headline- and development-oriented information about news stories that he calls “episodic” and the “systemic knowledge” that forms our fundamental framework for understanding an issue. Thompson notes how broken the traditional news system’s way of intertwining those two forms of knowledge are, and he asks us how we can do it better online.

Rosen’s post is in less of a finished format, but it has a number of interesting thoughts, including a quick rundown of reasons that newsrooms don’t do explanatory journalism better. Cluetrain Manifesto co-author Doc Searls ties together both Rosen’s and Thompson’s thoughts and talks a bit more about the centrality of stories in pulling all that information together.

Tech execs’ advice for newspapers: Traditional news organizations got a couple of pieces of advice this week from two relatively big-time folks in the tech world. First, Netscape co-founder Marc Andreessen gave an interview with TechCrunch’s Erick Schonfeld in which he told newspaper execs to “burn the boats” and commit wholeheartedly to the web, rather than finding way to prop up modified print models. He used the iPad as a litmus test for this philosophy, noting that “All the new [web] companies are not spending a nanosecond on the iPad or thinking of ways to charge for content. The older companies, that is all they are thinking about.”

Not everyone agreed: Newspaper Death Watch’s Paul Gillin said publishers’ current strategy, which includes keeping the print model around, is an intelligent one: They’re milking the print-based profits they have while trying to manage their business down to a level where they can transfer it over to a web-based model. News business expert Alan Mutter offered a more pointed counterargument: “It doesn’t take a certifiable Silicon Valley genius to see that no business can walk away from some 90% of its revenue base without imploding.”

Second, Google chief economist Hal Varian spoke at a Federal Trade Commission hearing about the economics of newspapers, advising newspapers that rather than charging for online content, they should be experimenting like crazy. (Varian’s summary and audio are at Google’s Public Policy Blog, and the full text, slides and Martin Langeveld’s summary are here at the Lab. Sync ‘em up and you can pretty much recreate the presentation yourself.) After briefly outlining the status of newspaper circulation and its print and online advertising, Varian also suggests that newspapers make better use of the demographic information they have of their online readers. Over at GigaOM, Mathew Ingram seconds Varian’s comments on engagement, imploring newspapers to actually use the interactive tools that they already have at their sites.

Reading roundup: We’ll start with our now-weekly summary of iPad stuff: Apple announced last week that you can preorder iPads as of today, and they’ll be released April 3. That could be only the beginning — an exec with the semiconductor IP company ARM told ComputerWorld we could see 50 similar tablet devices out this year. Multimedia journalist Mark Luckie urged media outlets to develop iPad apps, and Mac and iPhone developer Matt Gemmell delved into the finer points of iPad app design. (It’s not “like an iPhone, only bigger,” he says.)

I have two long, thought-provoking pieces on journalism, both courtesy of the Columbia Journalism Review. First, Megan Garber (now with the Lab) has a sharp essay on the public’s growing fixation on authorship that’s led to so much mistrust in journalism — and how journalists helped bring that fixation on. It’s a long, deep-thinking piece, but it’s well worth reading all the way through Garber’s cogent argument. Her concluding suggestions for news orgs regarding authority and identity are particularly interesting, with nuggets like “Transparency may be the new objectivity; but we need to shift our definition of ‘transparency’: from ‘the revelation of potential biases,’ and toward ‘the revelation of the journalistic process.’”

Second, CJR has the text of Illinois professor Robert McChesney’s speech this week to the FTC, in which he makes the case for a government subsidy of news organizations. McChesney and The Nation’s John Nichols have made this case in several places with a new book, “The Death and Life of American Journalism,” on the shelves, but it’s helpful to have a comprehensive version of it in one spot online.

Finally, the Online Journalism Review’s Robert Niles has a simple tip for newspaper publishers looking to stave off their organizations’ decline: Learn to understand technology from the consumer’s perspective. That means, well, consuming technology. Niles provides a to-do list you can hand to your bosses to help get them started.

March 10 2010

18:58

Meet the NetSquared team at SXSWi

SXSWStarting this Friday, the NetSquared team will be at the South By Southwest Interactive Conference in Austin, Texas. The SXSWi conference is an opportunity for online media experts to get together for in-person networking and learning. If you're going to be there, we'd love for you to get in touch. Here's what we'll be up to:

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