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September 02 2011

20:27

No longer Netflix, but who gets Starz digital rights now?

GigaOM :: Starz dropped a bomb on Netflix Thursday, announcing to the world that it was ending negotiations for a renewal of their deal and pulling its content from the streaming service next March. That’s led many to speculate about who might pick up those rights when they lapse. The most likely outcome isn’t that Starz’s streaming content goes to one of Netflix’s competitors, but that the network keeps the digital rights to itself and makes them part of its TV Everywhere services

Continue to read Ryan Lawler, gigaom.com

June 19 2011

17:47

The End of the road for Netflix?

Associated Press | Yahoo! :: Sony movies were pulled from Netflix Inc.'s online streaming service Friday because of what Netflix said is a "temporary contract issue" between Sony Corp. and its pay TV distributor, Starz. Netflix notified its members in a blog post on Friday, when movies such as "Easy A" and "Grown Ups" stopped being available on its "Watch Instantly" service. They are still available to be rented as DVDs through the mail.

Continue to read Ryan Nakashima, finance.yahoo.com

Further discussed here as well: "Is it Finally the End of the Road for Netflix?" Rokko Pendola, seekingalpha.com

January 15 2010

19:44

Starz Promos "Spartacus" with New iPhone App, Online Comic Book

Premium cable network Starz Media has a new iPhone application and online comic books as part of its promotion strategy for its upcoming original series "Spartacus."

I sat down with Marc DeBevoise, Starz's senior VP of digital media, at the Consumer Electronics Show last week to talk about the content company's digital plans for 2010.

Earlier this week, Starz introduced an iPhone game in support of the Jan. 22 premiere of "Spartacus" and has also released motion comics to promote the new series, DeBevoise said. "We made a comic book that is a physical comic rolled out in stores across the country. We then pulled the pieces out, lightly animated the comic, put some voice-over and some great music and made it a motion comic" he said.  Starz is rolling it out in electronic sell-through platforms. As such, the comic serves a promotional role and revenue-generating one as well.

In fact, comics will likely play a larger role in Starz's toolset. Starz announced it's investment in Graphic.ly, a Colorado-based company that is aiming to be the iTunes for the digital comic business, DeBevoise said. Graphic.ly will introduce its commerce platform and reader for online comic books in the coming weeks, he said.

Starz has been aggressive in pushing out its owned, distributed, and original content through many alternative platforms, including iTunes, XBox, PlayStation, Hulu, and YouTube. This year, DeBevoise said he'll be fine-tuning that strategy to focus on the platforms generating the best return for Starz. That may include the rumored Apple iSlate, a tablet device Apple is expected to launch later this month. 

"We think it's a great opportunity for our video products and we are excited about selling content on that," he said.

Daisy Whitney, Senior Producer

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