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July 29 2010

14:55

Need a great story? New online database claims to have it

Poynter.org introduces the latest resource for editors short on news - iNeedaGreatStory.com, claiming it offers “well-reported, well-told, well-illustrated content”.

The site sells stories, infographics and videos which claim to be “100-percent original”, pitching themselves as providing value journalism as opposed to a “content mill”.

In a world flooded with “free” stories optimized to fit marketers’ commercial agendas, it’s difficult for editors to find content they can rely on. But with iNeedaGreatStory.com, editors now have access to a searchable database of thousands of reliable, high-quality stories, infographics and videos. Simply put, iNeedaGreatStory.com makes life easier for editors everywhere – editors at newspapers and websites, editors of company newsletters, editors who don’t even know they’re editors but are charged with finding content for a specific purpose. That’s value they can’t get from a content mill.

The stories are written by an editorial team from Content That Works.

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