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June 17 2011

12:45

Why Groupon's business model won't work

TechCrunch :: Businesses are being sold incredibly expensive advertising campaigns by Groupon that are disguised as “no risk” ways to acquire new customers. In reality, there’s a lot of risk. With a newspaper ad, the maximum you can lose is the amount you paid for the ad. With Groupon, your potential losses can increase with every Groupon customer who walks through the door and put the existence of your business at risk.

"Why Groupon Is Poised For Collapse" - continue to read Rocky Agrawal, techcrunch.com

Don't be the product, buy the product!

Schweinderl