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August 07 2012

12:52

The math behind Time Warner’s Bleacher Report deal

AllThingsD :: Turner paid some $180 million for Bleacher Report yesterday, a move that gives the cable programmer a bunch of online sports inventory to sell to advertisers.

The math behind the deal - A report by Peter Kafka, allthingsd.com

July 07 2010

16:22

MediaMemo: Time Inc. on paywall plans and print/iPad-only content

As reported by Nieman Journalism Lab, Reuters blogger Felix Salmon noticed late last month that a Time Magazine story he had followed a link to online wasn’t there, instead there was this message:

To read TIME Magazine in its entirety, subscribe or download the issue on the iPad.

The next morning the story reappeared in its entirety.

Yesterday reporters at Nieman noticed that “nearly every major article” on Time Magazine’s website was no longer available in full:

Check out the current issue of Time Magazine at Time.com. Click around. Notice anything? On almost every story that comes from the magazine, there’s this phrase: “The following is an abridged version of an article that appears in the July 12, 2010 print and iPad editions of TIME.”

This afternoon MediaMemo has confirmation from parent company Time Inc. that there are title-by-title paywall plans and content across its publications will increasingly be print and iPad only. Spokesman Dawn Bridges outlines the publisher’s policy:

We’ve said for awhile that increasingly we’ll move content from the print (and now iPad) versions of our titles off of the web. With People, we haven’t had hardly any content [SIC] from the magazine on the web for a long time. Our strategy is to use the web for breaking news and ‘commodity’ type of news; (news events of any type, stock prices, sports scores) and keep (most of) the features and longer analysis for the print publication and iPad versions.

Full story at this link…Similar Posts:



December 05 2009

07:22

Here comes the iTunes of news? News Corp, Time Inc et al plan ’store’

The WSJ reports on News Corp. joining “a consortium of magazine companies that are working on creating a digital store and common technology and advertising standards to sell their titles on electronic readers, mobile devices and other digital devices.

“The new venture is likely to be announced next week, according to people familiar with its plans, though it will be longer before the project is up and running. It will be owned jointly by the five participating companies, which in addition to News Corp. are Time Warner Inc.’s Time Inc., Conde Nast Publications Inc., Hearst Corp. and Meredith Corp.”


I’ve written before on why such an ‘iTunes model’ isn’t as easy a route as it may appear, but it is a step up from the basic paywall model. If they can make it convenient enough or include features worth paying for – rather than focusing blindly on the value of their ‘content’ – then there may be something in it.

UPDATE: PaidContent has more detail on the project.


[Posted with iBlogger from my iPod touch]


November 26 2009

10:48

NYTimes.com: Publishers to launch online magazine newsstand

From 24 November, but worth flagging up this project in the US: a consortium of magazine publishers which includes Time Inc. and Condé Nast are to build an online magazine newsstand in ‘multiple digital formats’, reports the New York Times.

“The formation of a new company to run the online newsstand – sometimes characterized as an ‘iTunes for magazines’ – may be announced in early December. Time, Condé Nast, Hearst, and Meredith all intend to be equity partners in the new company, although the deals have not yet been signed.”

Full post at this link…

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