Tumblelog by Soup.io
Newer posts are loading.
You are at the newest post.
Click here to check if anything new just came in.
09:24

PR disaster - Central Basin Municipal Water District paid $200,000 for positive "Google News" stories

Los Angeles Times :: Officials at Google News on Tuesday removed a website from its search index that had contracted with a local water district to produce promotional pieces “written in the image of real news.” The move came in response to a Times story on an unusual agreement between the Central Basin Municipal Water District and a consultant affiliated with the news website, News Hawks Review. Under the deal the water district, a public agency based in Southeast L.A. County, paid nearly $200,000 to a consultant to publish positive stories that appeared as articles on Google News.

Continue to read latimesblogs.latimes.com

Don't be the product, buy the product!

Schweinderl