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01:57

Reaching Scale, AOL Announces Slate of New Shows with Jennifer Lopez, others

Reaching mass scale, with 42 million monthly unique visitors, AOL has decided to "double down" on original, premium video programming and announced plans for 15 new series, including one with Jennifer Lopez.

Yesterday at an Advertising Week event in Manhattan, we spoke with AOL Video chief Ran Harnevo about the opportunity for AOL to produce and monetize premium content through sales and syndication.

Andy Plesser

 

Don't be the product, buy the product!

Schweinderl