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What makes a good radio presenter? Terry Wogan: warm interaction with listeners

Guardian :: Even as he explained his Desert Island Discs to Kirsty Young on Sunday, Terry Wogan reminded us how well he understands radio. "You have to create this little club," he told her. "We're not talking to an audience. You're talking to one person and they're only half-listening. It's a mistake to think that everybody's clinging to your every word." It's fine advice and it also draws a firm, defining line between broadcasting on the wireless and the television, where the reverse is true.

Continue to read Elisabeth Mahoney, www.guardian.co.uk

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