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08:24

Why 400-500 words? What BuzzFeed’s new politics team is doing right

Mediaite :: Several months ago, Politico reporter Ben Smith lamented that his blog at the site was being trumped by his Twitter feed. Where once people would refresh his blog for updates, now they could simply follow him on Twitter and know what he was going to post before he posted it. The blog became secondary, slower – a formalized storehouse for organized pieces of information.

[Philip Bump:] The long news story is an artificial construct, one largely predicated on filling a certain amount of printed space. Articles often don’t need to be 400-500 words with compelling intros and robust context – they certainly don’t always need to be. 

Why short and fast can matter.

Continue to read Philip Bump, www.mediaite.com

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