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Australia: APN News & Media takes stake in online start-up Friendorse

The Australian :: APN News & Media has joined with technology business incubator Pollenizer in two investments, including taking a 25% stake in online start-up Friendorse. APN said the investment followed a successful trial of Friendorse, a neighbourhood-based community recommendations web service for local businesses.

[Matt Crockett, APN:] Part of APN's strategy for our regional publishing businesses is to provide more services and useful local information relating directly to those communities.

Continue to read Sally Jackson, www.theaustralian.com.au

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