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14:48

Poynter: 6 ways journalists can use press releases effectively

Poynter :: When Steve Penn announced earlier this month that he’s suing the Kansas City Star, the news sparked an interesting discussion about journalists’ use of press releases and whether it’s OK to use them verbatim, without attribution. In an informal poll (1,300 respondents), we asked whether it’s OK for journalists to use press releases in their stories.

Mallary Tenore on Twitter

Findings and tips, a report by Mallary Jean Tenore, www.poynter.org

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