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05:21

The Wall Street Journal is after super-niche readers: A new pop-out markets widget

Niemanlab :: The Wall Street Journal quietly launched a new function last month, a pop-out Markets Data window that puts a real-time markets ticker in the corner of your screen. It’s part of the newspaper’s ongoing “WSJ Everywhere” mantra, and an attempt to keep readers connected with the Journal in an ever-fracturing and narrowing media world.

A report by Adrienne LaFrance, www.niemanlab.org

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