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YouTube launches TrueView in-stream video ads on mobile devices

YouTube Creator Blog :: More and more traffic is coming from people watching video on smartphones and tablets. People are watching video when out with friends, while waiting in line, or on the bus home. Mobile growth on YouTube has been phenomenal. So to help you monetize your mobile traffic as effectively as on PCs, today we’re launching TrueView in-stream video ads (cost-per-view) on mobile devices.

Announced here Phil Farhi, youtubecreator.blogspot.co.uk

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