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July 28 2011

04:47

BBC iPlayer goes global with iPad app launch in 11 countries

Guardian :: BBC Worldwide has launched its global iPlayer service, via an iPad app that will be made available in 11 countries in Western Europe. The US, Canada and Australia will follow later this year, as part of what is intended to be a one-year pilot.

The service will offer a limited amount of content for free, supported by pre-roll ads and sponsorship, but its core business model is subscription, with users paying €6.99 a month or €49.99 a year.

Continue to read Stuart Dredge, www.guardian.co.uk

June 03 2011

19:39

BBC: over 10 million iPad apps downloaded, enduring value a challenge

Beet.TV :: The iPad has "truly become the fourth screen," says Daniel Heaf, Digital Director of the BBC Worldwide, in this interview with Beet.TV. He says that session time on the device matches the time spent with traditional media such as periodicals and television. He says the BBC has had over 10 million Apps downloaded worldwide for the iPad and other devices, but making them of enduring value to consumers is a critical challenge.

Watch the video interview Andy Plesser, www.beet.tv

May 25 2011

06:11

Daniel Heaf, BBC Worldwide: Facebook is a "profit center" not a marketing solution

Beet.TV :: Social media is not a marketing solution but a "profit center" for the BBC's commercial Web sites, says Daniel Heaf, Director of Digital for BBC Worldwide, in this exclusive interview with Andy Plesser, Beet.TV. Facebook's ROI for sites such as TopGear is "pretty staggering," says Heaf, who notes that the gadget site has 12 million fans who drive 30 percent of its traffic.

Watch the video interview Andy Plesser, www.beet.tv

August 31 2010

10:48

Pakistan floods: BBC works with local radio to provide and source information

The BBC News Editors blog has an interesting post from Nazes Afroz, regional executive editor for Asia & Pacific at the World Service, explaining how the BBC has been covering the ongoing Pakistan floods, keeping victims informed through local radio partners and sourcing stories from people calling the radio stations.

He said that as the floods continue to devastate the country the BBC had to adapt its coverage to suit a more long-term model.

When the disaster struck a month ago, it became apparent that the story would be very big, affecting millions of people. As the story became bigger within the first few days, we made the decision to start a “Lifeline” programme with essential life-saving information for the flood victims. The broadcasts contain information like fresh flood alerts, weather reports, how to cope with diseases, how and where to get aid etc (…)

[The radio stations] also decided to use a toll-free phone with voice recording facility and asked the flood victims to call and record their stories.

After being taken on by the BBC Worldwide’s local partner stations, the service was able to be offered in Pashtu as well as Urdu, opening it up to an audience of between 60 and 80 million people. Their stories have provided first-hand accounts of events for the BBC’s overall coverage.

See his full post here…Similar Posts:



March 26 2010

11:03

Crikey.com.au: Layoffs at BBC Worldwide’s Lonely Planet

Crikey.com.au reports that eight roles are to be cut at BBC Worldwide’s Lonely Planet website, based in Melbourne, Australia.

The axe has fallen on guide book behemoth Lonely Planet’s tight-knit team of website writers, with eight content production roles made redundant at the whim of the company’s BBC management.

Shocked staff were informed yesterday of the decision to dissolve the positions, which included two core veterans that had been with the company for years. Lonely Planet management is yet to make a formal announcement, but the firm’s Footscray office is in meltdown, with angry staffers taking to Facebook to criticise their employer and the company’s digital strategy.

Full post at this link…

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January 25 2010

09:51

Sunday Times: BBC considering sale of magazine division

While rumours circulate about the future of the Sunday Times, the newspaper reports on another potential sale – the magazine division of the BBC:

Radio Times and Gardeners’ World magazine could soon have new owners. The BBC is considering the sale of its magazine division, which produces 50 titles, after being ordered to curb its money-making activities.

In response, the BBC said that “no decisions have been taken about any of our businesses”.

Full story at this link…

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