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August 15 2012

04:00

How the Presidential Candidates Use the Web and Social Media

On the eve of the conventions, Barack Obama holds a distinct advantage over Mitt Romney in the way his campaign is using digital technology to communicate directly with voters. The Obama campaign is posting almost four times as much content and is active on nearly twice as many platforms, according to a new study analyzing the content and volume of candidate communications on their websites and social media channels.

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January 19 2012

17:22
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Reposted bySchrammelhammelMrCoffeinmybetterworldkonikonikonikonikoniambassadorofdumbgroeschtlNaitliszpikkumyygittimmoe

December 08 2011

20:41
05:00

Twitter and Campaign

A new PEJ study of the Twitter campaign conversation using computer technology reveals how the White House hopefuls fared, examines differences between the political discussions on Twitter and blogs, and updates the tone of the candidates’ news narratives.

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