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September 16 2011

19:58

A tech-industry punchline: can AOL and Yahoo come back to life?

Businessweek :: Shortly after the news broke that Yahoo! had ousted Chief Executive Carol Bartz on Sept. 6, Tim Armstrong’s phone began ringing. According to people with knowledge of the calls who were not authorized to speak on the record, the AOL CEO spoke several times that day with bankers who wanted to reopen talks begun in 2010 about merging the two companies under Armstrong’s leadership. The logic: By combining the companies’ content and audience, the former Google executive could extract better ad rates and build a more profitable business.

It’s a terrific idea—if you’re Armstrong or a fee-seeking investment banker. But the idea of merging these struggling Internet icons has become a tech-industry punchline.

Continue to read Peter Burrows, www.businessweek.com

August 01 2011

19:55

Yahoo UK switches to Bing organic results August 3rd, paid search not yet

Yahoo | Email :: Yahoo had informed its advertisers today, that the company is now ready to transition Yahoo! organic search results, the non-paid listings found on the main body of the Yahoo! search page, to Microsoft. The organic search transition will begin on August 3rd 2011 for Yahoo! European properties in the UK, France, Germany, Spain and Italy. The changes does not include Yahoo! paid search results at this time, and advertisers will receive ample notice prior to the paid search transition of a market, to help them to prepare for a smooth transition.

Continue to read ebm.yahoo-email.com

January 20 2010

14:46
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