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April 19 2012


Daily Must Reads, April 19, 2012

The best stories across the web on media and technology, curated by Lily Leung.

1. Publishers could reach settlement with 50 states in e-books case (PaidContent)

2. NBC will stream live all 30-plus sports in upcoming summer Olympics (NYT)

3. California's lieutenant governor snags gig at Current TV (NYT)

4. Spotify teams up with Coca-Cola to draw more users (Businessweek)

5. Do social-reader apps on Facebook work? (ReadWriteWeb)

6. Should the Emmys shift to a web-only program? (The Wrap)

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This is a summary. Visit our site for the full post ».

July 07 2011


Domino effect? - News Corp. had to axe News of the World to save BSkyB Deal

AdAge :: This Sunday's edition of the 168-year-old News of the World, Britain's best-selling newspaper, selling around 2.6 million copies per week, will be the last, with all revenues from the sale going to "good causes," News Corp. said. AdAge believes, that it is not only about closing "just one newspaper: News Corp.'s brand of journalism may be rotten to the core." Major advertisers announced over the past two days that they would not take space in the newspaper. Ford, the first to declare its hand, was quickly followed by a succession of big-name marketers including Procter & Gamble, Renault, Reckitt Benckiser, Coca-Cola and Virgin.

Is a negative spillover to other News Corp. businesses possible? What if major advertisers start to question ad spendings for other News Corps. outlets as well? - Emma Hall, AdAge: Perhaps most important to News Corp., however, the scandal had threatened to derail its planned acquisition of the rest of British Sky Broadcasting Group (it owns 39% of the service). News Corp. is often criticized by investors for investing in newspapers, but the company's decision today clearly signaled that in a conflict between newspapers and satellite TV, it will choose satellite.

Continue to read Emma Hall, adage.com


Japan - Coca Cola and Red Cross Charity start donation vending machine

CScout | Japantrends :: Coca-Cola and the Japanese Red Cross have rolled out a vending machine that lets users donate money directly to the vending machine. Making use of the fact that Japan has the highest number of vending machines per capita in the world, with about one machine for every twenty- three people, the simple introduction of the “charity button” is aimed at making it easier for users to donate towards the rebuilding of areas hardest hit by the recent disasters in Japan.

Video by CScout | Japantrends.com

Continue to read and watch the video Darrell Nelson, www.japantrends.com

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