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September 18 2011


First step - Google+ APIs now available to developers: what people shared publicly

Google's initial API release is focused onpublic data only — it lets you read information that people have shared publicly on Google+ (read-only). The app calls are limited in what the search engine calls courtesy usage quota.

September 03 2011


Google+ to roll out a Twitter-like suggested user list

TechCrunch :: Google’s Bradley Horowitz just Tweeted out a note indicating that Google is about to add a Twitter-like Suggested User list to Google+. From the Tweet: We’re about to pilot a ‘suggested user’-like mechanism on Google+. If you’ve got more than 100k followers on Twitter, DM me – lets talk! As stated in the message, Horowitz is looking for users who have more than a 100,000 followers on Twitter.

A controversial move.

Continue to read Leena Rao, techcrunch.com

August 01 2011


Google+ rolls out "stars" to keep a list of starred posts for easier location later

Slash Gear :: Chris Davies reports, that Google is rolling out the ability to “star” posts in Google+, as part of the company’s continued tweaks of the new social network. The option, which is not currently available on all accounts, but which seemingly began to appear when users accessed Google+ on Sunday night, works much as it does in Gmail, keeping a list of starred posts for easier location later.

Continue to read Chris Davies, www.slashgear.com


HowTo - Save time and post on Google+ and Facebook simultaneously

The Economic Times :: With the entry of Google+, there is a new social network to share your updates and pictures. However, going to each social network's website and updating status is a pain. A simpler way is to use the Circles feature on Google+.

Here is how it works:

I usually have Facebook open as well. Thanks to the HowTo by The Economic times, I entered www.facebook.com/mobile into the address field of my browser and waited for the startpage to appear. If you are logged into your account you will notice that Facebook tells you about your upload email address already on the first page as well. Mark and copy it. Then simply open a new tab and go to Google+. Click on Circles. You have to add a new Circle. Label it e.g. "Facebook Update". "Add a new person" and paste your upload email address you've copied from Facebook before in the field for email. You have to give the person a name (be creative). Now you are ready to post updates via Google+ simultaneously on Facebook as well.

Continue to read economictimes.indiatimes.com

July 31 2011


Price competition - Google+ Games will hit Facebook where it really hurts

AllThingsD :: Google is close to launching a social game network that could make Facebook very, very nervous. Perhaps the biggest difference between the two platforms will be cost. According to multiple sources, Google will take less than a 30 percent cut of the revenues, which will break the industry standard created over the past few years by both Facebook and Apple.

Slash Gear found more evidence of the upcoming social game network:
Slash Gear :: Google’s help pages for Google+ have officially confirmed the upcoming Games Stream, a place where results from what will presumably be social-style gaming on the new network will be pulled together.

Continue to read Tricia Duryee, allthingsd.com

Google+ Games stream confirmed - continue to read Chris Davies, www.slashgear.com


July 30 2011


Social TV - Google+ Hangout groups: watching live streaming videos on YouTube together

Another step towards social TV - Google+ offers "Hangout" groups, a feature that lets up to ten people video-chat simultaneously. So why not allow Hangout groups to watch live streaming videos on YouTube together?

GigaOM :: YouTube is closely integrating Google’s Hangouts group video chat platform with its live streaming in an effort to make video watching more social. The site has already quietly begun to make live video feeds available to Hangouts users, and will eventually add tools to improve discovery of live streams both within Hangouts and on YouTube.com, Janko Roettgers was told by YouTube Live Product Manager Brandon Badger this week.

Continue to read Janko Roettgers, gigaom.com


"Facebook for Business" guide launched, while Google+ for business still not in sight

PC Magazine :: Facebook unveiled "Facebook for Business" earlier this week. A five-page guide that the social network created to show companies how they can maximize their social presence on the site. It covers everything from a general overview of the relationship between businesses and Facebook pages to categorical, step-by-step instructions for helping neophyte companies navigate the world of Facebook (and its many features) for the first time.


Continue to read David Murphy, www.pcmag.com

July 28 2011


Google+ Circles will impact how and where you're (news) site will rank on result pages

Google + will have large impact on SERP (search engine result pages) rankings. You want to rank better on Google? Then you should read through Danny Sullivan's article. 

search engine land :: Want to rank better on Google? - Get people to add you to their Google+ Circles, and that seems to be a potentially huge boost, based on a search. Prove it yourself. Danny Sullivan just did it. He writes: "I’m Friends With Ford When I looked for cars about an hour ago, I found a listing for Ford at the bottom of the first page of results, in the 10th position. In addition, there was an enhancement telling me that Ford had shared this link: and 'You're connected to Ford Motor Company on Google+' ..."

Continue to read Danny Sullivan, searchengineland.com>

July 26 2011


Google buys PittPatt: What does it mean for Google products?

Digital Trends :: Google+’s photo feature currently includes photo tagging technology but hasn’t gone the full nine yards a la Facebook to include recognition software. With Google's acquisition of PittPatt, a face recognition technology company, this will change. The solution will likely fill out its Google+ photo application, but will the software be implemented across a variety of Google platforms as well?

Continue to read Molly Mchugh, www.digitaltrends.com

July 25 2011


Google Analytics tracks Google +1, Facebook's "Like" and Tweeter "Tweet"

Media companies using Google Analytics can now easily evaluate the social engagement of their online readers. If visitors "Like" or "RT" articles or click on +1, Google Analytics has integrated the measuring of social engagement into its available set of metrics.

practical ecommerce :: The new Google Analytics "Social" report tracks what Google calls "Social Engagement," "Social Actions," and "Social Pages." The Social Engagement compares visitors that clicked on a social sharing button with those visitors that did not engage. Social Action displays how many visitors clicked on a social-media-sharing button for a given date range. Social Pages, shows which site pages received social-sharing clicks for the given time period. 

Continue to read Armando Roggio, www.practicalecommerce.com


Pandora's box - Google's strategic moves and why they are so scary

NextLevelOfNews :: [First draft of a strategy analysis] - Google's latest moves, the introduction of Google+ and the design changes of Google News reveal some exciting details of how Google will position itself in the advertising arena in the near future. In fact Google clearly heads to control the advertising space with products addressing demand-driven searches, social interest graph and interest graph, concepts, which have been introduced by Twitter and Facebook in the last years.

We all got to know Google as a go-to source to search for something of interest. And yes, algorithm-based search, instead of Yahoo! directories, was quite a successfull idea. Google spent years to finetune and optimize relevancy in search results, which made it the dominant player in the search market. The keywords, people like me entered, expressed market demand. Perfect for advertisers. A keyword expresses what you need to find. In business terms: demand. It was revolutionary to build the advertising around the demand of the people. That was the reason why Google invented Adwords and Adsense. A perfect match for advertisers and users alike. That was sufficient for some years and Google controlled and still controls the market for demand-driven search.

Twitter entered the game with a new concept. Tweets created a constant flow of information (sometimes Spam but easy to filter out). When I started to mindcast I wanted that people follow me because of interest in a specific topic. When I look back it helped tremendously to find interesting concepts, exciting minds and to stay on track. People started to follow because they were interested in the "future of journalism". In contrast to Google, Twitter offers a completely different approach to advertising. Instead of expressed demand people showed interest and Twitter invented the social interest graph. The social interest graph is much more powerful as the demand-driven search as it delivers context before people can even recognize their (so far hidden) demand. People usually follow you on Twitter not because they relate to you, but because of interest.

Facebook introduced the third concept: the social graph. The basic idea (from an advertising perspective) is to get in touch with the people behind you and to visualize opinion, attitude and relationships - in other words to understand your world entirely. In combination with socio demographic information, which Facebook collects as well, it is a paradise for advertisers, offering new opportunities to show ads based on "likes", "recommendations", "share", "comments" and your personal settings.

A severe threat for Google and its advertising business ... unless it Google+ was born. Now Google+ combines the strength of Facebook (social graph) with that of the demand-driven search (Google.com) it already "owns". And with Google News and its "section" feature, Google also started to roll out the interest graph model of Twitter: people now personalize the information of interest. What's left?

That's impressing power. 

- Steffen Konrath


Google+, Facebook, Twitter - Tamagotchi trend in social networks: "feed me or I die"

ZDNet :: Tom Foremski's initial enthusiasm for creating G+ circles was as short lived as his recent idea to organize socks, underwear, and T-shirt drawers. "I now pop people into just one G+ circle. And all I’m doing is recreating my Facebook, LinkedIn, and Twitter networks on Google+" - Why do we need "just another" social network?

Tom Foremski writes, that he's doing it for the same reason as others, "that you have to be in it to understand it, otherwise you might miss the emmergence of something important," and adds to say that Google+ could be the start of something new although it’s too early to tell.

[Tom Foremski:] I never possessed a Tamagotchi, the tiny little electronic toys representing a virtual pet that required regular care and feeding through pressing the right buttons throughout the day, or they would “die.” But my daily chore of keeping my digital presence alive across all my social networks feels like each one of them acts like a modern day, adult-themed Tamagotchi.

Recommended reading, a nice piece: Tom Foremski's "Google+ and the Tamagotchi trend in social networks"

Continue to read his full article here Tom Foremski, www.zdnet.com

July 24 2011


Martin Bryant: Can Google+ beat Twitter and Facebook as a tool for journalists?

The Next Web | TNW :: Google+ has taken off like no other social network before it. While it’s still in ‘limited field trial’ mode, it’s already being seriously considered as a contender to take on Twitter and Facebook. Journalists already use both those networks to great effect.

Martin Bryant: Could Google+ see similar usage?

A must read for journalists - continue to read Martin Bryant, thenextweb.com


Robert Schultz's Google+ experiment: turning it into a liveblogging tool

Robert Schultz is a "TV Broadcast Journalist, Photographer & Enterprise Architect" (his own words on Google+). He recently used Google+ ability to edit posts continuously. He turned it into a liveblogging tool.


Sarah Hill, KOMU-TV - Google+ Hangout: Norwegians speak on Oslo bombings

Another case of how journalist currently make use of Google+ features. Sarah Hill, an American television journalist at KOMU in Missouri, used a Google+ video chat Hangout to bring together Norwegians via Google Plus about their reaction to the recent bombing outside government headquarters and shooting at a youth camp outside Oslo. One of the video chat room participants described what it felt like when the bomb blast went off. The G+ Hangout was recorded and broadcast on TV.



The Atlantic PLUS - a real-time news experiment on Google+

Alexis Madrigal is Senior Editor at The Atlantic and currently running an real-time news experiment on Google+, called The Atlantic PLUS. The Atlantic PLUS Google+ feed comprises links to Atlantic stories, details of what Madrigal and other staff members are working on that day, links to news on other websites and a photograph for the day.

Continue to read Alexis Madrigal, plus.google.com


Google+ deleting accounts en masse, as it struggles with real name policy

ZDNet :: A striking number of Google+ accounts have been deleted in the last 24 hours as the new social network struggles with its community standards policy around real names - alienating and frightening the people it aims to serve. Removed but restored through influence is Limor Fried- AKA Lady Ada / Adafruit Industries: She was recently featured on the cover of WIRED Magazine. Her account has just now been mysteriously restored, though only after a groundswell of complaints. Suffice it to say, the rest of the deleted accounts will not have such well-placed advantages.

More stories - continue to read Violet Blue, www.zdnet.com


How MySpace Tom may have inadvertently triggered the Google/Facebook war

Washington Post :: It was Microsoft, that was just about to sign the MySpace search/ad deal 2006, and it was Vic Gundotra, now the man behind Google+, trying to get the deal done for the Redmond corporation. But everything went different: MySpace founder Tom Anderson ran into John Doerr and told hime that they were about to close with Microsoft and Google closed the deal. Within an hour, Google brass helicoptered out to a News Corp. shindig at Pebble Beach ... Just think about what would have been had Anderson not run into Doerr? - It may have been a place for Google and Facebook to be friends. In a relationship, even.

Continue to read www.washingtonpost.com

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