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August 26 2010


BBC: Prototype app feeds related web content into live TV streams

The BBC is working on a prototype application that will feed links to relevant web content into live TV news reports available on BBC News Online, according to a post on the backstage.bbc.co.uk blog.

The prototype shows how hypertext which links to online articles relating to the topic of discussion can appear on screen as the news develops, signposting users to further reports on the web.

Andrew Littledale, who has been working on the prototype, explains that the idea has evolved from plans to develop an interface which will suit a future in which TV and the web become bedfellows.

The most useful application we could think of was something that would provide web content that was relevant to what was being talked about on TV. So we created a Flash application that pulls in live subtitles from an IRC channel and places them underneath a live feed of News 24 (…) As the subtitles appear on the screen they are sent off to a natural language processing API and relevant concepts are extracted from the text (and in our case returned as DBpedia terms).

When the concepts come back from the API they are placed over the EMP on the left of the picture. We’ve mapped these terms to BBC News content and clicking on them reveals links on the right. Clicking on these opens up the web page in a new tab.

While he admits it needs a bit of work yet, the concept is also being considered as a more tailored product for specific platforms on the site.

See his full post and demonstration of the prototype here…Similar Posts:

March 03 2010


Networks Plan "Full Load" of Ads in Online Programs

SAN FRANCISCO - Networks including CBS are considering moving toward a full ad load online, in a move that could potentially usher significant dollars into online video, but also turn off users who are accustomed to seeing only a handful of ads on Web TV.

"You can get video quality at 1080p so there is no difference between what you can see on your TV and what you can see on your PC," said Anthony Soohoo, senior VP and general manager for CBS Interactive during the Beet.TV Online Video Roundtable here last week.

"If it is just about video, users have been trained and have accepted that the TV ad load does work and it is a great way to monetize."

Plus, C3 ratings from Nielsen are demonstrating that viewers are watching TV and commercials in their shows on their DVRs. C3 ratings measure commercial ratings plus three days of DVR playback and they will soon be able to include online viewership, said Karin Gilford, senior VP of Fancast, a unit of Comcast.

Daisy Whitney, Senior Producer

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